VerifiedSend for Email: It’s About Your Reputation

VerifiedSend for Email: It’s About Your Reputation

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Few things are as important to a business as its reputation. But did you know that email also provides important insights to prospective and current clients?
Often overlooked, email is not only a way to communicate, it is also used to measure the trust of a company. If your messages end up in the spam folder, then

  1. Those you email may not receive or read your messages
  2. Clients may lose trust in your business

To improve your email reputation or to keep it in good standing, WHC has now deployed VerifiedSend technology, powered by SpamExperts, on all Canadian Web Hosting & Reseller plans.

Benefits of VerifiedSend Technology

  • Protects and improves your sender score
  • Blocks spam and viruses from leaving WHC servers
  • Preemptive protection against blacklisting
  • Automatically locks compromised or spamming email accounts
  • Centralized sending IPs with 24/7 monitoring for suspicious activity

How it Works

In traditional web or email hosting, thousands of companies and individuals share the same IP address for sending email. In such shared environments, it can take just one compromised email account, sending thousands of spams within minutes, to hurt the email reputation of legitimate companies using that same IP.

When you send emails through WHC, VerifiedSend technology immediately gets to work. The emails are analysed and any questionable ones are quarantined, preventing them from being sent out. In this way your sender score will be improved as poor quality or dangerous emails (containing malware or viruses) get blocked. Thanks to VerifiedSend, overall email deliverability is increased.

VerifiedSend Technology is Now Active on All Canadian Web Hosting Plans

VerifiedSend is already deployed and included with all Web Hosting & Reseller Hosting plans.

If you are hosting your DNS externally, we recommend you add this line to your SPF filters to ensure your domain is authorized to send emails through our VerifiedSend Cloud: include:

If you are a WHC client with a Cloud or Dedicated server and are having problems with your clients’ emails being marked as spam (or not being delivered at all), VerifiedSend will be available shortly as a premium addon and can be requested by contacting us.

Receiving Too Much Spam?

If you are receiving too much spam, consider adjusting your SpamAssassin settings or subscribe to the Enterprise Anti-Spam (it’s free for a month).

If specific spammers are bugging you, thanks to Canada’s strict anti-spam laws, you have certain recourses. Forward the offending email to [email protected], or submit a complaint.

Happy emailing!

The Web Hosting Canada team

About the author: Marc Pilon

Marc is a SEO Copywriter, Research Analyst, Marketer and Boardgame Wizard at WHC. He focuses on everything from developing new online growth strategies, content creation, technical SEO, and outreach within the community.

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